Showcasing career prospects at the Brau

This year, as a blog intern, I’m attending the BrauBeviale in Nuremberg for the first time. So I had a bit of a look round on our Krones stand (which is truly gigantic, by the way), and passed the information stand of Human Resource Management And between all the technological topics around me, I immediately wonder: why exactly is a fair like the Brau important for HR? What are the expectations here?

Simone Kraus has volunteered to answer some questions for me. She is a HR Business Partner at Krones AG in Neutraubling, and together with her colleagues advises managerial staff within the company: this includes topics like human resources development, organisational development and personnel deployment planning – and HR is of course responsible for hiring new staff.

In order to find suitable applicants, the HR Department is also there at the fair. “We want to be a visible presence, and to outline the career prospects at Krones to anyone interested,” explains Simone Kraus. For this purpose, documentation is available on the stand, and for all three days of the fair a contact person for the Human Resources Department is available directly on the spot to answer questions and provide advice, and then help visitors to the stand to find a job that suits them, and explain what an application procedure at Krones looks like. If someone has already brought along his/her application documents, these will of course be gratefully received and appropriately forwarded. And even though the BrauBeviale is a specialised trade fair and not a recruiting event, the HR stand has a lot of visitors: from students and university graduates all the way through to skilled workers who want to change employers or improve their professional prospects: the spectrum of prospective staff is wide and varied.